In a crowded marketplace, small details make a big impact. A clear and visible return policy is not just a legal formality—it is a direct reflection of your brand, your customer commitment, and your business values
When you communicate your refund terms openly and accessibly, you send a powerful message. We play fair. That transparency builds trust, reduces friction, protects your revenue, and enhances your brand perception. From digital checkout to physical POS, your policy should be present, clear, and easy to understand
Why visibility matters
Builds trust Consumers value clarity. Knowing there is a defined refund process gives them confidence to buy
Reduces chargebacks and disputes. When customers cannot find refund information or do not receive a response, they often dispute charges with their bank. This leads to lost revenue, fees, and even high-risk merchant status. A visible policy offers a direct resolution path
Provides legal protection Clear rules from the start help defend against unfounded claims and provide a solid foundation in case of disputes
Enhances customer experience Even if a refund is not granted, customers appreciate transparency and fair treatment. This boosts reputation and loyalty
Streamlines customer service Your team can handle requests more efficiently with a defined protocol
How to display it at physical POS locations
On-screen message before checkout: “By completing this transaction, you agree to our return policy. View details at [website] or request a printed copy.”
- Printed on receipts Include a summary or QR code linking to the full policy
- QR code on the terminal Easy to scan without disrupting the payment flow
- Informational sign at checkout Clear, concise, and highlights key points
- These practices meet transparency standards and serve as evidence in disputes, showing the customer was informed before payment
What your return policy should include
Eligibility conditions Time limits for requesting a refund Refund method (cash, store credit, etc.) Non-refundable products or services Step-by-step instructions for requesting a refund
Making your return policy visible is a smart strategy that protects your business and strengthens customer relationships. In a trust-driven environment, clarity can be the difference between a successful sale and a costly loss
For more information, send an email to merchantclaims@evertecinc.com or call (787) 773-5150. We are happy to help you.
